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Rietveld’s Masterpiece: Long Live De Stijl! Rietveld’s Masterpiece: Long Live De Stijl!

Join Rietveld on his creative journey

Rietveld’s Masterpiece: Long Live De Stijl!
Brief

The exhibition ‘Rietvelds Masterpiece: Long Live de Stijl!’ focused on Dutch designer and architect Gerrit Rietveld during the years of ‘De Stijl’. Who was he, who surrounded him and where did he get his inspiration from? And essentially: what brought him to design and build the visionary Rietveld Schröder House, which changed the international world of architecture and is part of Dutch World Cultural Heritage?

Approach

Closely collaborating with curator Natalie Dubois, we played a central role in transferring the very diverse objects, documents and media into a captive narrative and editorial structure, which enables visitors to join Rietveld on his creative journey.

We designed all spatial and graphical elements of the 1,100 m2 exhibition and the accompanying multi-language catalogue and campaign.

Client:
Centraal Museum
Year:
2017
Curator:
Natalie Dubois, Nadia Abdelkaui
Editor catalogue:
Hans Schopping
Printer catalogue:
Platform P